Arkia launches new business class on Airbus A320 flights to Paris this April.

Israeli carrier Arkia is changing its strategy. The airline will soon offer business class seats. This move targets high-end travelers. It begins with flights to Paris. These flights start in April 2026.

New Premium Cabin Details

Arkia will use the Airbus A320 for this. The plane will have 12 business seats. These seats are at the front. This setup offers more comfort. It also provides better service.

According to Arkia CEO Oz Berlowitz, demand is high. People want better flight options. The airline wants to be competitive. It aims to offer fair prices. It also wants to provide quality.

Competitive Pricing Strategy

Arkia is pricing tickets carefully. One-way business tickets start at $850. This is lower than its rivals. El Al charges about $905 for Paris. Air France often charges over $1,068.

Industry data shows a trend. Travelers are choosing premium options more. This is true even for shorter flights. Arkia hopes to win these customers.

Expanding Global Reach

Arkia is growing its network fast. It will fly to 40 destinations soon. This includes spots in Europe and Asia. The airline is also looking at North America.

Plans include routes to New York. They also plan flights to Phuket. Earlier this year, Arkia went to Vietnam. It was the first Israeli airline there. This shows their focus on growth.

Starting in June, Ibiza returns too. There will be two weekly flights. These are perfect for quick vacations.

Impact on Israeli Aviation

This move affects the local market. It gives passengers more choices. Competition usually leads to better service. It can also lead to lower prices.

The IATA notes rising travel demand. Airlines must adapt to stay ahead. Arkia is doing exactly that. They are moving beyond low-cost models. They are becoming a full-service player.

Key takeaways for travelers:

• Business class starts in April.
• Routes focus on major European hubs.
• Prices remain lower than legacy carriers.
• More long-haul options are coming soon.

Arkia is ready for the future. They are investing in the passenger experience. This helps them stand out today. It secures their place in the market.

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