Why is Ryanair asking passengers to stop wearing jeans for flight safety?

Ujjwal Sukhwani
By Ujjwal SukhwaniPublished Feb 3, 2026 at 01:56 AM UTC, 2 min read

Aviation News Editor & Industry Analyst delivering clear coverage for a worldwide audience.

Why is Ryanair asking passengers to stop wearing jeans for flight safety?

Ryanair sparked a debate with a viral TikTok asking passengers to stop wearing jeans; medical experts support the move due to DVT and circulation risks on flights.

Key Takeaways

  • Ryanair posted a viral TikTok urging passengers to avoid wearing jeans on flights, sparking widespread debate.
  • Medical experts link restrictive clothing, like tight denim, to increased Deep Vein Thrombosis (DVT) risk due to impaired blood flow.
  • Cabin pressure changes cause body swelling, making rigid fabrics highly uncomfortable, which is the primary reason for the advice.
  • The recommendation is for passenger comfort and health, not a legally binding regulatory mandate or dress code.

European budget carrier Ryanair recently sparked a debate. It used its popular social media presence. The airline asked passengers to stop wearing jeans on flights. This unusual request quickly went viral on TikTok. The post divided travelers across the globe.

Viral Social Media Stunt

Ryanair’s video stated, "It's 2026, let's stop travelling in jeans." The airline is known for its bold social media style. When one user asked for an explanation, Ryanair simply replied, "What's right with them?" Many passengers found the advice confusing. Others agreed that denim is not the most comfortable option.

The Medical Context for Flight Attire

Beyond comfort, medical experts often support this sentiment. They advise against restrictive garments during air travel. Tight clothing can reduce blood flow efficiency in the legs. This restriction is especially dangerous on long flights. Prolonged sitting can cause blood to pool in the lower limbs.

This pooling significantly increases the Deep Vein Thrombosis (DVT) risk. DVT is a serious condition involving blood clot formation. Cabin pressure changes also cause the body to swell. Stiff denim waistbands can become extremely uncomfortable.

Experts recommend choosing loose-fitting clothes. Breathable fabrics like cotton are also highly suggested. This choice prioritizes passenger well-being over fashion.

Impact on Passenger Experience

While no official European Union Aviation Safety Agency (EASA) rule exists, the advice is practical. Restrictive clothing can also slow down security screening. Passengers may also experience conditions like Meralgia Paresthetica. This involves persistent numbness and tingling.

Airlines aim to improve the overall travel experience. Prioritizing comfort and circulation is key. Travelers should choose flexible, stretchy garments. This simple change can reduce the risk of in-flight medical issues.

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Ujjwal Sukhwani

Written by Ujjwal Sukhwani

Aviation News Editor & Industry Analyst delivering clear coverage for a worldwide audience. Covers flight operations, safety regulations, and market trends with expert analysis.

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