Ryanair Unveils Massive Sale: Flights to Canary Islands Start at Just £15.

January 1, 2026 at 11:31 AM•2 min read

Ryanair, Europe's largest low-cost carrier, launched its biggest-ever sale with 10 million Summer 2026 seats, including £15 winter sun flights to the Canary Islands.

Key Points

1Ryanair launched its largest-ever sale, offering over 10 million Summer 2026 seats.
2The promotion includes one-way flights to the Canary Islands (Tenerife, Lanzarote, Gran Canaria) starting at just £15.
3The airline holds a 24% market share on the competitive UK-Canary Islands route, second only to Jet2.
4The sale is a key LCC strategy to drive early bookings before expected price increases in the new year.

Ryanair, a leading European low-cost airline, has launched its largest-ever seat sale. The carrier is offering over 10 million Summer 2026 discounted seats for early bookers. This aggressive pricing strategy aims to secure passenger volume early in the year.

The sale includes exceptional deals for January travel. Passengers can find £15 flights Canary Islands from multiple UK airports. Destinations like Tenerife, Lanzarote, and Gran Canaria are included in the offer. For instance, a flight from Manchester Airport to Tenerife South was available for just £15 on January 27.

Market Strategy and Competition

This move highlights the fierce competition in the low-cost carrier market. Ryanair is a major player in European air travel. The airline is actively competing for the lucrative UK winter sun holidays segment. On the UK-Canary Islands route, Ryanair holds a significant 24% market share. This places them second behind Jet2.

Low-cost carriers (LCCs) globally account for about one-third of all scheduled airline seats. This market segment is projected to continue its strong growth. The UK LCC market is expected to grow at a Compound Annual Growth Rate (CAGR) of 16.3%. Carriers like Ryanair use these sales to generate early revenue. This strategy also maximizes aircraft utilization during off-peak periods.

Benefits for Passengers

Travelers benefit from securing early booking airfares at lower rates. The Canary Islands offer warm winter temperatures, around 18 to 21C. This makes the Tenerife Gran Canaria Lanzarote archipelago an ideal escape. Booking early also often means cheaper accommodation. Hotel prices in Tenerife can be up to 24% lower in January.

Ryanair Head of Communications, Dara Brady, confirmed the scale of the promotion. He noted the sale offers "incredible value across Ryanair's more than 235 destinations." He urged customers to book quickly. Prices are expected to rise after the new year begins. This urgency is a key component of LCC sales tactics.

Another major competitor, easyJet, also launched a large sale. Their "Big Orange Sale" offered discounts on over 1.2 million seats. This dual competition ensures travelers have many options. For more information on industry trends, visit our commercial aviation news page.

European aviation safety standards are overseen by the EASA. Global air transport policies are often guided by the IATA. The LCC model, pioneered by companies like Airbus's customers, continues to reshape travel. Passengers should remember that the lowest fares typically exclude baggage and seat selection fees.